Thursday, May 11, 2023

On being an 'swim lanes' type of CFO....

Someone once described Jim as a 'swim lanes' type of CFO.  That he will press functional leaders to do their jobs, but wouldn't get into their kitchens.  He will challenge, validate and verify.  But eventually, he will trust them to do their jobs.  That also allows him to remain independent and not get overly close to the business.

I asked Jim for his reaction to this characterization.  His response...

I have always been an operational CFO.  I am heavily engaged in the business and with a very balanced approach.  I try to be as rational as I can be.  And with an accountability orientation.  So in this regard, I am trying to understand what an operating leader is trying to do, kicking the tires on operational feasibility, and looking for end-to-end alignment with key stakeholders.  I am not trying to do their jobs.  


Wednesday, September 14, 2022

Getting investors and internal leaders to focus on the right things...

In startups, it's common for founders and leaders to pitch a promise of a bright future to investors.  They get aggressive in projections, growth strategies and investment options.  And often, they start believing in their own spiel - they start smoking their own vapor.  As the CFO, you need to steer people to see past the sizzle, get to the steak.  It is critical to keep people focused on the right metrics and allocating on real basis (not allocations only to attain an investor promise).  This is the sure way of building the business for long term.

Similar to business leaders, it is important for the CFO to get the investors to focus on the real growth story.  Sometimes companies are saddled with businesses that create a drag to the overall growth.  This could be a set of customers, products, or markets.  But investors often focus too much on the drag - since that presents risk.  It is important for the CFO to carve a story that drives focus to the growth pieces.  eg. in akamai, when the Giants (Apple, Facebook, etc) went DIY, Jim had to carve the story saying "internet platform companies are not on Akamai anymore as they build their own capabilities, but the core business continues to show momentum and growth" 

On determining whether the team really needs resources...

It is generally hard to determine when the team needs more people.  But the decision making can be eased with two step evaluation:

1) what do you want to get done and do you have the right capabilities in the team to get that done.  If not - or if the team is being built from scratch, decision is easier.

2) the team has the capabilities, but bandwidth is short.  In this case, it is best to implement performance metrics and then assess whether bandwidth is really short.  And even in this, it is important to pressure test and check for automation options before throwing people.  Startups usually suffer with the mentality of throwing people at the problem.

For eg. in an invoice processing team, if they were processing 100 invoices earlier, and now they are processing 300 - great, its indicative of bandwidth shortage.  but the question should be, can we get some system to do the processing, rather than throw people at the problem.

Art of being a leader, friends with peers, and also be respected...

This is more of an art than science. Either you have it or you don’t. But broadly... it is a combination of following factors: 

1) whether the other leaders are doing the right thing for the business. If they are, then your life becomes easier. But you need to assess if they are. And that’s hard. 

2) quick wins. Are you doing simple things that can help them in their jobs. These could be something in your sleeve - not too painful for you, but makes them feel good. 

3) genuine interest: you have to show that you are genuinely interested in their pain.  And not just pain with finance, but pain in doing their jobs. And you can’t fake it. You have to listen, you have to ask questions. 

4) business acumen and operational understanding: you have to bring to the table business acumen to show that you get it. That you know business in general, and that company’s business specifically. 

5) push them: you have to demand/push them in the right direction. That shows that you are not a puppy dog ready to help them. That you are going to be equal. 

Eg. When Bob Hughes needed some marketing $$, I found him some. It wasn’t hard, but the next time I had some contentious topic, he was more willing to work with me. 

Key is to ask and understand general pain, not just with finance. Show interest.  And figure the easy stuff to solve. Your challenge, Nitin, is not to go too far with the business leaders. How do you build and keep that objectivity. At the end, THAT will get you the respect. The overly native is the friendship. Striking that balance is the hard stuff - but that's what gets you the respect.

Working as a controller...

This is good experience to have. You get to learn the complexity of a business and the trade offs.  But as a controller you need to realize that accounting is what it is.  You can’t and shouldn’t mess with it. In other words, contract languages drive accounting treatments.  Unless contracts change, accounting should happen the way it should.  Dont try to bend rules.   

But the key to remember is - how do you work with auditors and how do you make them your partners. How do you take complex agreements and ensure treatment will be conducive for the business. And here it doesn’t mean going as a puppy dog to the auditors, asking them for opinion and following it.  It means you read the contract, take your interpretation, form an opinion and ask them for theirs.  If they don’t partner, you escalate, and if that doesn’t work you need to float a replacement option. But remember, you need to get out of the role quick coz that’s not why they hired you. And if you stay there long, you risk getting boxed. 

Wednesday, May 11, 2022

On evaluating job opportunities and interviewing...

It is possible that we find an opportunity appealing - it is a great fit from the outside, we like the people, and we feel we can add tremendous value quickly.  However, it is important to listen to the interviewers as they outline their expectations of the person once they get the role.  While some stretch is reasonable (and somewhat good to have), if an area unknown to us is meant to be the focus of the candidate, then the role may not be right for us.  This emphasis can be understood while speaking with the interviewers about their expectations, and getting a 360 view of the role.  

The other thing to consider is the alignment between management and board/investors.  For a CFO, while it is great to hear diverse perspectives of diverse investors, broadly the expectations of the management and CEO should be aligned.  If the CEO and investors have differing expectations from the CFO, that is a red flag to be evaluated with caution.

Interviewing is another skill/art to sharpen.  It is hard for any one leader to have deep understanding and experience in all areas of finance.  Butofcourse, familiarity with all of them is required.  After that, the CFO should hire people who are experts.  During interviews, it becomes important to land this point.  It is **important to understand what the company is looking for, and then connect those requirements to your experience**.  For eg. you haven't been a public company CFO.  But taking the company public doesn't bother me as much as getting a company ready for public listing.  There is a lot of help available in the market today to take a company public - bankers, consultants, talent.  The difficulty is navigating the internal environment to get ready.  Besides, making a pitch and delivering it something I have done during my fundraising.  And taking a company public is, in a way, raising capital from the public.  

Sidebar:  you might not be great at selling yourself.  That's ok.  Eventually you also have to be yourself.

On age to become CFO, importance of luck, and progression in a career...

During a conversation with Jim, I was complaining that I have time till 45-46 to become CFO.  After which, my window of opportunity will close.  He smiled and said, "you sound like Chris Andersen.  His magical number was 50".  Then he commented - there is no real number to become CFO.  People can become CFOs at 50 or 52.  What's important is that there is natural progression in everything that a person does over his/her career.  If there is a sense of plateauing - the person does similar things across multiple roles - then it indicates limited upside.

Sure, you would find several folks who are CFOs at an earlier age.  This isn't surprising, even if it is somewhat disappointing.  Careers are a combination of experiences, decisions and luck.  Ofcourse, you have to be good at what you do, but luck is important.  While assessing our failures and others succcesses, we often attribute more weight to skills/abilities and less weight to luck.  Folks attaining higher levels at earlier stages of their career could've joined a company at an early stage (and grown with the company), they could've known someone there, they could've networked their way in - there can be a multitude of reasons.


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